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USCELLULAR
(AUGUST 2020 - DECEMBER 2021)
ROLE: ART DIRECTOR; GRAPHIC DESIGNER
UScellular (USCC) is the fourth largest wireless network company in the United States. Headquartered in Chicago, Illinois, USCC provides cellular coverage to nearly five million customers across 23 states.
At that time, USCC was undergoing a significant brand update while transitioning its services to the new 5G technology. Our challenge was to manage communications for both current customers and new acquisitions, and subsequently redesign these materials to align with the updated branding.
DELIVERABLES: Email design, iconography, multimedia text messages, various online ad units, social media ads, website landing pages, print mailers, and more
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